Lingo Persian

The brief

Lingo Persian is an online community for people learning Persian, run by a founder with a clear creative vision for her brand. She came in with a strong sense of how she wanted things to look and sound, and brought me in to support the execution.

What I did

• ● Improved branding consistency and posting structure across her Instagram channel
• ● Helped tighten the website content for clarity and flow
• ● Structured a paid Meta ad campaign through Meta Business Suite, including the creative for the ad itself
• ● Produced organic content posts within her established visual style

The result

This was a more collaborative role than most of my freelance work. The founder had final creative authority and I worked inside her vision rather than shaping it. It taught me a lot about supporting someone else's brand without overwriting it, which is honestly a useful skill for in-house creative work too.